Monday, March 23, 2009

Sony Computer Entertainment Further Strengthens Its Support For Game Development For PLAYSTATION(R)3

Sony Computer Entertainment Inc. (SCEI) today announced that it would further strengthen its support for game development on PLAYSTATION(R)3 (PS3(R)) computer entertainment system. Since the launch of PS3, SCEI has introduced a wide range of hardware and software tools to improve efficiency in game development for PS3, and the company will continue its effort to support the growing game development community.

To meet the needs of various game development styles, SCE reduced the price of the original Reference Tool models DECR-1000A and DECR-1000 in 2007, as well as added new features to PS3 Debugging Station to help raise productivity in game development. Further enhancing its support for developers, SCE introduced new Reference Tool models in March 2009, DECR-1400A for North America and Europe/PAL territories at US $2,000 and euro 1,700 respectively, and DECR-1400J for Japan at JPY 200,000. Having the same form factor as the commercially available PS3, the new Reference Tool models allow advanced game programming and more efficient computer graphics rendering. With its more affordable pricing, this new model will appeal to a broader range of developers and publishers, and will help to provide a more streamlined game development environment, further accelerating the game development for PS3.

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